creativity

creativity
creative cre‧a‧tive 1 [kriˈeɪtɪv] adjective
1. producing or using new and interesting ideas:

• The movie company has come under criticism for focusing too heavily on marketing and not enough on creative issues.

• He regularly gives lectures and classes on creative thinking.

2. MARKETING relating to the work of producing advertisements etc at an advertising agency, rather than management of the agency:

• She is leaving the agency to take a senior creative position elsewhere.

— creativity noun [uncountable]
— creativeness noun [uncountable]

* * *

Ⅰ.
creative UK US /kriˈeɪtɪv/ adjective
producing or using original and unusual ideas: creative artist/designer/person »

We attract creative people who want to get involved in building companies up.

creative ability/potential/talent »

Every member of the organization has creative potential.

»

We felt that it was a creative solution to a difficult problem.

creatively adverb
»

Working in a cutting-edge environment makes us think more creatively.

creativity noun [U]
»

The organization celebrates and rewards creativity in its staff.

Ⅱ.
creative UK US /kriˈeɪtɪv/ noun [C]
INFORMAL a person whose job is to suggest new ideas or design, draw, or write things: »

The company has a team of 10 creatives working on the project.

Compare SUIT(Cf. ↑suit)

Financial and business terms. 2012.

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Look at other dictionaries:

  • creativity — 1859, from CREATIVE (Cf. creative) + ITY (Cf. ity) …   Etymology dictionary

  • creativity — [n] artistry cleverness, genius, imagination, imaginativeness, ingenuity, inspiration, inventiveness, originality, resourcefulness, talent, vision; concepts 409,410 …   New thesaurus

  • creativity — [krē΄ā tiv′ə tē] n. creative ability; artistic or intellectual inventiveness …   English World dictionary

  • Creativity — For other uses of Creativity , see Creativity (disambiguation). Human intelligence Abilities and Traits Abstract thought Communication  …   Wikipedia

  • creativity — /kree ay tiv i tee, kree euh /, n. 1. the state or quality of being creative. 2. the ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.;… …   Universalium

  • creativity — noun ADJECTIVE ▪ great ▪ true ▪ artistic, cultural, intellectual, musical, scientific ▪ human …   Collocations dictionary

  • creativity — cre|a|tiv|i|ty [ˌkri:eıˈtıvıti] n [U] the ability to use your imagination to produce new ideas, make things etc ▪ artistic creativity ▪ Teachers have been attacked for stifling creativity in their pupils. ▪ Editors complain about the lack of… …   Dictionary of contemporary English

  • creativity — noun The quality or ability to create or invent something. His creativity is unsurpassed by his fellow students in the art class. Syn: creativeness, originality See Also: create, creative …   Wiktionary

  • creativity — [ˌkriːeɪˈtɪvəti] noun [U] the ability to create new ideas or things using your imagination We want to encourage creativity in our employees.[/ex] …   Dictionary for writing and speaking English

  • creativity — kūrybingumas statusas T sritis švietimas apibrėžtis Asmenybės savybių kompleksas, leidžiantis produktyviu darbu pasiekti originalių, visuomeniškai reikšmingų, kokybiškai naujų veiklos rezultatų. Moksleivių kūrybingumas pasireiškia minčių, idėjų,… …   Enciklopedinis edukologijos žodynas

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